Congratulations to our clients J&J Fulfilment and LDC on the successful exit to QLS, a Netherlands-based eCommerce fulfilment specialist. J&J is Europe’s largest independent eCommerce fulfilment provider, serving more than 350 high growth mid-sized brands and online retailers. This was Coppett Hill’s first project supporting investor-backed businesses preparing for exit. We worked with the Management team at J&J Fulfilment across a number of areas, including: A review of

An increasingly common complaint across my network is the increasing volume (and clearly AI-generated nature) of cold outreach via email and LinkedIn – one recent example, shared anonymously, reads: “Dear X, I wanted to share a quick thought. At XXX we automate key parts of your sales process to reduce human error and make data instantly accessible. This empowers your team to focus on decision-making, with AI handling the heavy lifting of data—pure, reliable, and ready to dr

So you've defined your Ideal Customer Profile (ICP) – now what? If your ICP is just a slide in your strategy deck, it’s useless. So how do you actually put it to use in your business? And how do you know it’s working? Your Ideal Customer Profile(s) should run through the core of your organisation, guiding every choice and interaction you have with your customers. Done well, it creates consistency across all of your Go To Market activities - marketing, sales, account manageme

How to navigate GTM discussions in private equity board meetings: what to expect, where it goes wrong, and how to make it count.

You might be bracing for a dystopian tale of Large Language Models (LLMs) overthrowing the mighty Google and its dominant position in...

In 2007, the UK’s staple Pan-Asian restaurant chain, Wagamama, decided to make the big leap across the pond, opening their first US location in Boston, Massachusetts. While their 'tried and true' business model had been a major success in the UK, they quickly learned that conquering the US market wouldn't be as simple as copy and paste. After conducting some much needed market research, Wagamama came to the realisation that the UK and the US are two very different countries w

Private equity deal-making is all about staying one step ahead. With the proliferation of data now available online, there is a vast...

Last year, Director of Revenue Operations was one of the fastest growing jobs in the US. Yet here at Coppett Hill we find that many businesses still lack clarity what the role can mean and its potential impact. The true value of Revenue Operations (RevOps) lies in building an efficient, scalable revenue engine by aligning processes, systems, and data across teams, helping address revenue leakage and deliver seamless customer experiences. Recently, I spoke with Nik Kumar,

In my previous role I saw first-hand how different sales methodologies work, even within a single organisation. I also bear some scars...

When assessing an investment opportunity, balancing short-term risk and long-term opportunity is critical. The go-to-market value...

In today’s data-driven world we have access to more information than ever before. At Coppett Hill, we use data to help our clients make...

Here at Coppett Hill, we’ve been busy preparing for the upcoming graduate recruitment season. Over the next month, we will be attending...

As we enter the ‘milkround’ recruitment cycle for university graduates, I’ve been reflecting on my own career path to date. Especially...

The Coppett Hill team has recently had the opportunity to work pro-bono with four fantastic non-profit organisations as part of the...

Having recently joined Coppett Hill, I’ve quickly come to appreciate how central go-to-market (GTM) strategy is to the work we do. When I...

In the first part of this two-part series, I shared some of the basics of value creation in private equity from the perspective of an...

We’ve explained the concept of value creation previously, but in this post we’ll focus specifically at the other end of the private...

We are still in our relative infancy at Coppett Hill. Dave, our founder, set up Coppett Hill ~14 months ago - we imagine that the way the...

"Value Creation" - it's one of the most common terms in private equity today. Increasingly, more private equity firms have in-house value...

I’ve never been a fan of popularising a management theory or tool unless I’ve been able to use it myself and achieve practical success....